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Sparta Manufacturing
About Proiect
Sparta Manufacturing, a leader in custom recycling systems, introduced Olympus—a game-changing machine that combines 2D and 3D material separation for faster, more efficient recycling. Sparta partnered with VIVIFY to develop a standout brand and marketing presence that would resonate with industry professionals and set Olympus apart in a crowded market.
Objective
Our goal was to create a brand identity and marketing toolkit that clearly communicated the innovation behind Olympus: high performance, lower maintenance, and a more compact footprint. With a major industry trade show on the horizon, we needed to build interest quickly and deliver a compelling first impression.
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Solution
We crafted a bold visual identity, messaging framework, and product video that combined real-world footage with 3D renders to highlight Olympus in action. These tools were paired with marketing materials and trade show assets designed to attract attention, educate buyers, and position Sparta as a forward-thinking force in recycling tech.
Outro
Olympus entered the market with clarity and confidence, backed by a brand that matched its breakthrough performance. The launch elevated Sparta’s reputation, engaged decision-makers, and opened the door to new opportunities—proving that when bold innovation meets strong branding, the results speak for themselves.
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